How to Find the Right Host for Your Web SiteDeveloping a professional web presence requires a comprehensive strategy to ensure success. The most important element to the overall success of your website is your hosting service. Your hosting service cannot guarantee your site will succeed, but it can surely devastate it. No matter what applications you use (streaming video, audio, discussion forums, etc.) or plug-ins (Flash and Shockwave), if your visitors cannot load your site within a few seconds your finished. Recent studies have shown that you only have 20 seconds to grab your visitor's attention. The longer it takes your site to go from download-to-live, the less time you have to retain your visitors. Remember, your competition is only one click away. The best way to choose a web hosting company is to follow these six suggestions. Remember, selecting the right web hosting company is vital to your success on the Internet.
Determine how much disk storage space and how much monthly data transfer your site requires? Disk storage space refers to the amount of server space allocated to your account. The files that make up your website are stored in your storage space. These files include your html files, audio/video, graphics, etc. The data transfer is how much data your site transmits each month. Generally, data transfer includes any outbound traffic from your site, with the exception of e-mails. In general an average HIT is about 10K. This would mean that a monthly data transfer account of 2.0 Gigabyte would allow approximately 200,000 hits. Remember, if your data transfer rate is higher than the amount allocated by your hosting company you will have to pay for any extra data transfer.
How should you Host? There are three different ways to host your site. The three ways are shared hosting, dedicated hosting and colocated hosting. Shared hosting means that your site is positioned among other "websites" on a single machine. This type of hosting is usually adequate for the majority of "text-n-gif" sites. Dedicated hosting refers to your own dedicated machine. As you add more interactive elements to your site, you may want to consider a dedicated host. The final is a colocated server. You own the server, but it is located in your host's facility. You chose the bandwidth and your host provides the access.
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Your web host could be the reason why you are a sitting duck for a DDos attackJust as we have been forced to face terrifying new terrorist attacks in the offline world that threatens our very way of life, online and less publicized dangers are an increasing and terrifying threat.
Few people realize that your choice of web host has a lot to do with just how secure your web site is going to be against attack. Even a simple assault from a lone hacker will tend to be easier with an unprepared web host with less resources and experience.
But the real terror emerges from Ddos attacks or Distributed Denial-of-service attacks. Deliberately designed to elude detection by today's most popular tools, these attacks tend to be swift and come without any warning, leaving behind huge losses that can never be recouped. Microsoft lost an estimated $500 million in just a few days from a Ddos attack on the site in January 2001. Of course the costs go way beyond simple monetary terms. Because site performance is compromised, the business ends up with frustrated customers.
The network infrastructure of the host you choose is very important if a web master is to ensure that their site is protected. And yet most of this protection does not come cheap. For example the most recent Cisco Ddos protection appliance costs about $200,000. Without this protection the host and his entire network are "sitting ducks" as any Ddos attack on any single site will affect the entire network and thus other web sites as well.
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